Critical History, Myth,Propaganda and History an Example of the Topic History Essays by

Critical History, Myth,Propaganda and History Critical history is history that is carefully and fairly judged, portrayed and presented so that it's bad and good attributes are clearly seen. Myths can be said to be a fallacy, something that people believe that does not exit or did not happen. Propaganda on the other hand, is statements that may have been exaggerated or falsified so as to gain political millage. Need essay sample on "Critical History, Myth,Propaganda and History" topic? We will write a custom essay sample specifically for you Proceed "The American Holocaust" a book by David Stannard is a critical history of the act of genocide committed against the indigenous American population from the time Christopher Columbus set foot in the island he renamed Hispaniola to date. It dispels some of the myths that were associated with the forced extermination of the "Indians" as Columbus chose to call them. Stannard estimates that about eight million indigenous Americans were butchered by 'violence, disease, and despair' in a span of a single human generation. Within this time the vast majority of the Western Hemisphere's native peoples had been exterminated. The pace and magnitude of their extermination varied from place to place and from time to time. Historical demographers analyzing the change of population then have uncovered 'post-Columbian depopulation rates of between 90 and 98 percent' (Stannard, 1992) According to Stannard, the comparison, if it is to be made in ratio of the native survivorship in the Americas following European contact has been found to be less than half of what the human survivorship ratio would be in the United States today if every single white person and every single black person died. Making the destruction of the Indians of the Americas by far and away, the most massive act of genocide in the history of the world. He argues that even today there is a continuation of genocide in the Americas, and in other places where the world's indigenous peoples survive. A Commission on Human Rights of the Organization of American States released a research in 1986 that observed that '40,000 people had simply "disappeared" in Guatemala during the preceding fifteen years. Another 100,000 had been openly murdered (Stannard, 1992) the propaganda that 'the American holocaust' ended ages ago he says is false because even as late as 1980s there has been reports (by a survivor) of "Children, two years, four years old, being grabbed and torn into two. This was the case in Guatemala in 1982 of a military massacre as witnessed by a victim. Some more grisly cases are recounted of the assault on the Indian encampment. A victim"s confession recorded portrays the pain undergone by such people. 'With tourniquets they killed the children, of two years, of nine months, of six months. They killed and burned them all.... What they did [to my father] was put a machete in here (pointing to his chest) and they cut open his heart, and they left him all burned up. This is the pain we shall never forget ... Better to die here with a bullet and not die in that way, like my father did "(Stannard, 1992) The reports state that almost 10,000 unarmed people were killed in the assault on the 440 Indian encampments in Guatemala. References Stannard. D. E ( 1992). American Holocaust: Columbus and the Conquest of the New World. New York: Oxford University Press US.

Free Essays on Dr. Jeckel And Mr. Hyde

The story of Dr. Jekyll and Mr. Hyde is one that would have the most intelligent person thinking out loud to himself, â€Å"What the heck is going on in this story?† The way the story flows is in many ways, like a suspense movie where the audience wonders what will happen next or who the killer might be, but the question that this reader needed an answer to was â€Å"Who in the world was Mr. Hyde?† Dr. Jekyll and Mr. Hyde began with a lawyer, Mr. Utterson, talking with his cousin, Mr. Enfield, about a detestable looking man, Mr. Hyde, who had stomped on a young girl and thought nothing of it. Mr. Hyde was a man, that just by the mere sight of him, any human being would be disgusted. The author gave the reader no chance in ever liking Mr. Hyde because not only did he commit a heinous act when he stomped over this little girl and not look back, but at the same time, Mr. Hyde was a secretive man whose face the reader could not see, but when the reader did get a visual from the story, it was detestable because that is what the author described. The author describes Mr. Hyde as â€Å"something wrong with his appearance; something displeasing, something downright detestable. I never saw a man I so disliked, and yet I scarce know why. He must be deformed somewhere; he gives a strong feeling of deformity, although I couldn’t specify the point. He’s an extraordinary looking man, and yet I really can name nothing out of the way. No sir; I can make no hand of it; I can’t describe him. And it’s not want of memory; for I declare I can see him this moment† (Stevenson, p. 282). With a description like that, would anyone want to be around a human being like that? More than likely the answer would be no. So the description of Mr. Hyde early on turns the reader off to Mr. Hyde no matter what is said later on in the story. The question remained, who was Mr. Edward Hyde? It seemed to Mr. Utterson that only Dr. Henry Jekyll could answer t... Free Essays on Dr. Jeckel And Mr. Hyde Free Essays on Dr. Jeckel And Mr. Hyde The story of Dr. Jekyll and Mr. Hyde is one that would have the most intelligent person thinking out loud to himself, â€Å"What the heck is going on in this story?† The way the story flows is in many ways, like a suspense movie where the audience wonders what will happen next or who the killer might be, but the question that this reader needed an answer to was â€Å"Who in the world was Mr. Hyde?† Dr. Jekyll and Mr. Hyde began with a lawyer, Mr. Utterson, talking with his cousin, Mr. Enfield, about a detestable looking man, Mr. Hyde, who had stomped on a young girl and thought nothing of it. Mr. Hyde was a man, that just by the mere sight of him, any human being would be disgusted. The author gave the reader no chance in ever liking Mr. Hyde because not only did he commit a heinous act when he stomped over this little girl and not look back, but at the same time, Mr. Hyde was a secretive man whose face the reader could not see, but when the reader did get a visual from the story, it was detestable because that is what the author described. The author describes Mr. Hyde as â€Å"something wrong with his appearance; something displeasing, something downright detestable. I never saw a man I so disliked, and yet I scarce know why. He must be deformed somewhere; he gives a strong feeling of deformity, although I couldn’t specify the point. He’s an extraordinary looking man, and yet I really can name nothing out of the way. No sir; I can make no hand of it; I can’t describe him. And it’s not want of memory; for I declare I can see him this moment† (Stevenson, p. 282). With a description like that, would anyone want to be around a human being like that? More than likely the answer would be no. So the description of Mr. Hyde early on turns the reader off to Mr. Hyde no matter what is said later on in the story. The question remained, who was Mr. Edward Hyde? It seemed to Mr. Utterson that only Dr. Henry Jekyll could answer t... Free Essays on Dr. Jeckel And Mr. Hyde The story of Dr. Jekyll and Mr. Hyde is one that would have the most intelligent person thinking out loud to himself, â€Å"What the heck is going on in this story?† The way the story flows is in many ways, like a suspense movie where the audience wonders what will happen next or who the killer might be, but the question that this reader needed an answer to was â€Å"Who in the world was Mr. Hyde?† Dr. Jekyll and Mr. Hyde began with a lawyer, Mr. Utterson, talking with his cousin, Mr. Enfield, about a detestable looking man, Mr. Hyde, who had stomped on a young girl and thought nothing of it. Mr. Hyde was a man, that just by the mere sight of him, any human being would be disgusted. The author gave the reader no chance in ever liking Mr. Hyde because not only did he commit a heinous act when he stomped over this little girl and not look back, but at the same time, Mr. Hyde was a secretive man whose face the reader could not see, but when the reader did get a visual from the story, it was detestable because that is what the author described. The author describes Mr. Hyde as â€Å"something wrong with his appearance; something displeasing, something downright detestable. I never saw a man I so disliked, and yet I scarce know why. He must be deformed somewhere; he gives a strong feeling of deformity, although I couldn’t specify the point. He’s an extraordinary looking man, and yet I really can name nothing out of the way. No sir; I can make no hand of it; I can’t describe him. And it’s not want of memory; for I declare I can see him this moment† (Stevenson, p. 282). With a description like that, would anyone want to be around a human being like that? More than likely the answer would be no. So the description of Mr. Hyde early on turns the reader off to Mr. Hyde no matter what is said later on in the story. The question remained, who was Mr. Edward Hyde? It seemed to Mr. Utterson that only Dr. Henry Jekyll could answer t...

The Importance of Breastfeeding and the implications on Nursing Article

The Importance of Breastfeeding and the implications on Nursing - Article Example of milk from breast is the medium of transference of Human Immunodeficiency Virus type -1 (HIV) but yet it does not mean that breast feeding is the absolute route of transmission of this virus. Moreover, most of the researches are against this proposition and claim that HIV is not easily transmittable. Vast medical researches have played a vital role in the importance of breast feeding during early parenthood duration and continue until total time prescribed. Breastfeeding is advantageous for both infants and mothers as well. Mothers’ state of psychology can be stabled and many problems related to psychology disorders can be dealt by lactation to their babies (Ontario Medical Association 1943). Breast milking is a nutritional source which cannot be replaced by any other supplement and food prescribed and research by physicians for the infants. The obesity usually a mother encounters after pregnancy time period can be removed or at least reduced through the process of breast lactation. The belly watery position and fatty states can also be removed through this process. And speaking of infants, they are highly susceptible and sensitive to diseases at early age so they need highly nourished food (mother’s milk) so they can develop strong immunity system in them against those fatal diseases. Baccalaureate nursing programs according to Mr. Dodgson and Mr. Tarrant (2007), propose that nurses must have evidence based knowledge and education programs on breast feeding. Proper research literature on the breast feeding content should be included in the curricular. Midwives and nurses should promote education about breast feeding during delivery and early stages of birth. Nurses should aware the mothers to give lactations to their infants for the benefits of their babies and for them as well as this program were followed in Hong Kong. The article on surgeon’s call exposed the reasons behind the reluctance of mothers towards breastfeeding practices. As the culture

ROOM by Emma Donoghue - socialization and affects on development Essay

ROOM by Emma Donoghue - socialization and affects on development - Essay Example Somehow, the developments witnessed by the protagonist, portrayed by Donoghue mirror the Freud’s Oedipus Complex theory, which claims to be child’s maintaining physical and sentimental attraction to the parent of his/her opposite gender. Recent studies endorse the very notion that psychodynamic and person-centered methodologies have obtained profound popularity during twentieth century onward with regards to personality development perspectives. One of the most important reasons behind applying these approaches includes the exploration of the factors playing vital role in the personality development and formation during the initial years of human life. Hence, the works created by the writers, poets, philosophers, painters and film directors etc are analyzed and investigated into by keeping in view the psychological approaches articulated by the theorists while determining the factors of cognitive and personality developmental processes. Famous early 20th century American psychologist has articulated his Hierarchy of Needs Theory, where he has discussed the nature of the basic human needs and essentiality of the fulfillment of these needs for the adequate growth of the individuals. Five motivational factors, according to Maslow, include physiological, safety, social, ego and self-actualization. Physiological needs are those, which come under the definition of basic necessities of life i.e. food, clothing, and shelter, all of which are the needs without which man is unable to survive even for long. The second motivational factor i.e. safety discusses the sense of protection man requires for his mental peace and physical well-being.

Female, Feminine, Fertility Essay Example | Topics and Well Written Essays - 500 words - 1

Female, Feminine, Fertility - Essay Example In particular, she competes severely with Carla Santini, who was also striving to attain this position. Lola does not manage to beat Carla Santini since Carla Santini is quite clever and convincing. At one point, Lola gives up with the chase, but is later motivated to keep up the fight. She decides to participate in a play for their school where she manages to defeat Carla Santini. Although the two girls had personal differences during the time they were competing for the lead position, they are seen mending their differences by acknowledging each other (Sheldon, 2014). I have, for a long time seen female characters resembling Lola and Carla in that they are determined, brave yet considerate and willing to forgive. Such are the people the society wants whom despite differences in, for example places of work due to competition for a given position, they are willing to work together, relate positively outside jobs and acknowledge each other. Lola is used to show the modern woman whom despite challenges facing her, she should never forget her worth and values. The modern woman should aim high and fight hard to attain her position while remembering that she should maintain positive relationship with other with whom she is battling out with. Competitors need not only be fellow women but could also include men. For instance, there is a stiff battle between men and women with women striving to get their positions in the society. Such female characters would have a positive impact on practically every person. In fact, there is nobody would be harmed by the presence of Lola and Carla in the society. However, men might be harmed by characters like Lola in the society especially due to the determination part of the character. Being determined means that such female characters will never let off the battle with men in striving to

Portrayal Of Women In Womens Fashion Magazine Advertisements Media Essay

Portrayal Of Women In Womens Fashion Magazine Advertisements Media Essay Considerable numbers of research and commentary have shown that there are differences in female and male portrayals in print advertisements which are not exactly similar to the reality (Davis, 1970; Douglas, 1976). Generally, they include negative representations of women which effects mostly the younger generations (Matlin, 1987). According to Bardwick (1967), since the 1960s, there have been growing concerns about the womens portrayal in the media. Furthermore, Rakow (1985) stated that there was a renaissance of womens movement created awareness to the portrayal of women in the media in 1960s. In advertisements, there is a tendency to portray women as sex or fashion objects and homemakers (Wortzel et al, 1974). These stereotypes mostly do not acknowledge women in work or that they can be more than homemakers or sex objects. Furthermore, it may be concluded that stereotypes still exists since then and seems to reflect what behaviours are acceptable in the society. Media can play an important part in societies. Perse (2001) illustrated the effects of media illustrated as `cognitive, affective or behavioural`. Similarly, Lippmann (1922) discovered that mass communication can also be foundation of people`s perspective of the world. Therefore, people may also acquire values, norms and customs through media, in our case stereotypes. Baker (1996) one said When experiential knowledge does not exist, we often assume that images we see in film reflect reality. Moreover, Lippmann (1922) presented stereotypes in his book `Public Opinion` while describing them as pictures in our heads which help us to understand the world. Similarly, Bootzin (1991) described stereotypes as mental symbols which illustrate different kinds of people. These include all the knowledge that people have or believe to be largely true. One of the most perplexing and complex issues currently facing advertisers is how best to portray women in advertising. Feminist critiques were mostly focuses on the limited and unrealistic portrayals of women such as being dependent on men or under representation of women with their careers (Courtney et al, 1983; Wolf, 1991). Other critics, on the other hand, focus on the sexual representation of women in advertisement which objectifies women to sell the product (Reichert et al, 2004; Ford, 2004; Lambiase, 2003). Moreover, there are further accusations towards the advertisers about the womens dependency to men and promoting about something called ideal beauty and the increase in the sexual portrayals. Since advertising is a powerful tool for creating and spreading cultural ideals, and people are exposed to it constantly, it is not surprising that advertisements are targeted to such comments. The reason why I chose this topic is both by personal interest and desire to analyse the eff ects of stereotyping in women magazines. This study will investigate the stereotypes which exist in todays world connected with women in fashion magazine advertisements and measures to what extend female students in UK associates themselves with these portrayals. 1.1. Research Background Advertising may have developed over time and became a tool for endorsing the consumerist society; however it is also a tool for exchange of meanings by using products and services in todays world. According to Pawlowski (2007), in the world of branding, products are representation of certain meanings or beliefs and consumers are purchasing them in the belief that they are actually buying into a lifestyle or an image. Womens fashion magazines have become a common advertising tool because up to 95 per cent of the space in the womens magazines filled with advertisements (McCracken, 1993). The power of magazines may be coming from the variety of interest and needs that people have. As a result, we can conclude that this has created a demand for magazines with different focuses, such as general interest, automobile, fashion or women. In addition, Sanders (1985) suggested that there are different buying behaviours and motivations among men and women. According to Calder (2003), magazines c an be considered as brands and concluded that they have apparent individual character profiles that audiences appreciate as well as matching these characteristics to their own. It has been suggested that young women choose to read womens fashion magazines to learn about style and beauty (Levine et al, 1996). Calders (2003) research about magazine readers experiences ranked the most important motivations which make people read magazines. Table 1. Motivations for Reading a Magazine 1. I get value for my time and money 2. I like it (i.e. negative correlation with It disappoints me) 3. It makes me smarter/cleverer 4. Its my personal timeout 5. I often reflect on it 6. The stories absorb me 7. I learn things first here 8. Its part of my routine 9. I find the magazine high-quality and sophisticated 10. I trust it 11. I feel good when I read it 12. Its relevant and useful to me 13. Its brief and easy for me to read 14. I build relationships by talking about and sharing it 15. I find unique and surprising things 16. It improves me, and helps me try new things 17. I save and refer to it 18. I keep or share articles 19. I think others in the household would enjoy the magazine 20. Its for people like me Source: Calder et al. (2003: 13) Furthermore, the same study also investigated womens attitudes to womens fashion magazines and discovered that 69% of women sees advertisements in magazines as a source of information and trust the advertisements in the magazine (Calder et al, 2003). 1.2. Research Objective Based on the literature, this research will try to answer the question of how do female students relate themselves to the portrayal of women in womens fashion magazine advertisements. This question is designed to fill a gap in literature which exists among the analysis of portrayals women in advertisements and if advertisements reflects the female students in the UK. The study is focused on UK; however there are referrals to researches from other countries where they discovered proofs of a kind which may not be applied in the UK. Main objective for this thesis is to answer the research question by analysing the aim and the effectiveness of advertisements and gender stereotypes, and responses of the participants. Structure of the Dissertation Chapter 1 starts with providing an introduction to the subject, briefly explains the reasons behind magazine advertising and presenting the research objective as well as describing the structure of dissertation. Chapter 2 discusses the previous studies related with the subject and reviews the concepts of advertising, gender, gender stereotypes, gender portrayals in advertisement and feminist critique. Chapter 3 introduces the method this research will adopt and explains the reasoning behind the selection while providing information about research process and data analysis. Chapter 4 reports the findings of focus group research and links the concepts to the theory. Chapter 5 presents the conclusion of the research in accordance to the analysis of the findings and discuss the implications and limitations to provide a direction for future researchers. Chapter 2 Literature Review 2.1. Introduction to Literature Many studies about advertising and consumer research analysed variety of reactions toward an advertisement (Derbaix, 1995; Sengupta et al, 2008). Similar to this case, researchers such as Goffman (1979), have investigated the gender representation in advertising, especially sexual representation of women different than men, researchers has tried to explore the responses of women as well as the effect. However, can women associates themselves to these representations? Do they perceive these images negatively or positively? According to Sengupta (2008), responses of men and women to the use of stereotypical portrayals in advertising, mainly the magazines, have hardly been explored. A relative research of womens magazine emphasising on sexuality could introduce new results, specifically if it illustrated womens perceptions in positive or negative light. This study will attempt to fill the gap in the literature with investigating these questions. Goffman (1979) defined advertisements as `commercial realism`, which means the portrayals are hyper ritualized and edited,  and Hammer (2009) suggested that advertisements are portraying the world `in ways that could be real`. On the other hand, Schudson (1984) said that abstraction which is not dependent of characteristics, associations or managing something as a concept, is vital in advertising in terms of meanings and aesthetic. This could mean that advertising relies on these meanings. Furthermore, designing a world in advertisements does not have to be real or purely fantasy which he defined as `capitalist realism`. In contrast, realism defined as a fact which characterizes a person, an object or a circumstance that is true or accurate. These two concepts, abstraction and reality, can be combined in advertisements. Advertisements may create a balance between different concepts; gender and sexuality seems to be more effective in our culture. According to Hammer (2009), advertisements are promoting the questions of gender and sex in a cultural discourse. These concepts will be analysed further in this research. Relevant analyses have provided an insight for the context of this analysis. It has been suggested that in terms of reaching the consumers, especially the younger generation, there has been a shift toward modern and innovative forms of marketing (Schmitt, 1999) such as social networks. However, rationality may not always be the case in advertising (Fill, 2009). The review of literature in this study has focused on these subjects; advertising as a form of communication and its affects to the society, existing stereotypes of women, the way advertising portrays women according to this stereotypes and the feminist critique. 2.2. Advertisements Advertising images are a central part of the experienced visual world. Reality and advertising do not constitute two separate spheres acting upon one another; advertising and the mass media contribute to the visual landscape that constructs reality. Schroeder et al, 1998 Advertising is a tool to form gender identities as well as culture. Likewise, McCracken (1987) explained that advertising is reflecting cultural values and presents them through media, and Kernan (1993) suggested that advertising mainly shapes the gender identity. According to Berger (2004), advertising can be regarded as a type of communication that is influential and effective which can also use sexploitation of the female body as an instrument. According to Wilson (1995), the beauty stereotypes were promoted in a sexual way through advertising media which has the motivation (profit), the means (media exposure) and the instruments (language and photos). Although these stereotypes can be considered as unrealistic, it is accessible to every woman. Furthermore, Pawlowski (2007) argues that these stereotypes have been created to maintain `dominant ideologies` for preserving commercial interest. On the other hand, Holbrook (1982) suggested that tangible benefits which describes utilitar ian meanings of goods and services also been widely used in advertising same as experiential perspectives which presents symbolic indications of subjective attributions. Similarly, according to Schroeder (1998), the visual images could create meanings to consumers in different ways. To create a relation between the images and meanings, Berger (1989) presented four processes: cause and effect, signification, resemblance and convention. Moreover, to create resemblance in targeted consumers mind, advertisers probably use `typical` people in advertisements. Schwartz (1974) discussed the aim of designing an advertisement. According to him, it is the creation of `pleasurable emotions` which will be prompt by the product in the market. He also said that `I do not care what number of people remember or get the message. I am concerned with how people are affected by the stimuli` (Schwartz, 1974). Davidson (1992) argued that advertisements in many womens magazines, aims to promote the idea of material needs and anxiety to women within the construction of the good life. He defines the idea of good life as a mythic world which contains perfect people enjoying numerous of product. Jhally (2000), on the other hand, claimed that these ideas are unattainable and advertising is not supposed to show how people should act but reflects how people desire; which is a paradox, because these unattainable desires are the reason why women are attracted to womens fashion magazines (Pawlowski, 2007). On the other hand, Brierly (1995) argues that advertising is about a form of fantasy and escapism which means that it does not describe the reality. Some contemporary advertisements does not even state the product or service such as Levi`s commercial `Kevin the Hamster` from 1988. The ad considered as one of most surreal ads ever which introduces a hamster running in his wheel named Kevin. In the end, the wheel breaks and Kevin dies of boredom. Until the Levi`s logo shows up, nobody knows what product or which brand was being promoted. Williamson (1978) explained that abstract connections can be made among lifestyles and brands that consumers transfer meanings in the advertisements onto the product. Cultural perceptions also dictate a prominence on the `intertextual nature` of advertisements and their correlation to the wider cultural discussion on gender identities and femininity (Sandikci, 1998). While the concepts are intertextual, which they are based on prior texts; meanings of ads are also connected with other cultural texts (Goldman, 1992). According to Sandikci (1998), this occurrence was mostly disregarded by many empirical researches about portrayal of women in advertising. Then again, women are constantly subjected to different kinds of images and portrayals of femininity. These portrayals are also taking place in other media forms and the effect of such exposure influences how any specific representation will be interpreted (Sandikci, 1998), which could mean that audiences may transfer meanings from one media form to another through these interpretations. On the other hand, some researchers proposed that there many possible reactions and women can actually resist or alter the meanings of these meanings (Davis et al, 1993; Wilson, 1985). The effect of advertisements in the society was mentioned in this research and similarly, Moschis (1978) explained that gender role portrayals in the ads are influencing self-concept, achievement aspiration and self-images of the members` in a society. Since the 1960s, gender stereotypes in advertising are subjected to many debates (Odekerken-Schroder et al, 2002). Furthermore, these portrayals appeared to be increased in many ways recently (Ferguson et al, 1990). 2.2.1. Sex in Advertisements Previous researches discovered that women are portrayed as `heterosexual masculine desire` in magazine ads (Reichert et al, 2004; Baker, 2005). Ford (2008) defined the gender portrayals and sexual practices as abnormal, pathologic, and deviant and associated them with the political economy and social culture. In the western cultures sex is a natural behaviour of a human biology but `normal gender roles, sexuality, and sexual practice` can be varied among cultures (Foucault, 1988). Furthermore, Rubin (1984) described sex as a natural force that exists prior to social life. On the other hand, Ford (2008) argued that gender and sexual norms shaped by ` material bodies` within the cultures which they exist. Similar to Foucault, Hofstede (1998) also suggested that the womens objectification and sexuality in magazines can be different based on cultural values and equality of the sexes. In advertising, the perception of sex sells is still widely popular (Reichert et al, 2004) and sex has been used extensively to sell more than just products. Ford (2008) explained that advertisers also promote trends, ideas and stereotypes which could mean that they can give sexual meanings, implicit or explicit, to every product as well as attracting consumers with the fantasy of sex. According to the study of Cosmopolitan Magazine, the idea of sexual freedom, lower political authoritarianism and using models from the western countries have caused more sexuality in magazine ads (Nelson et al, 2005). Based Lambiase`s (2003) research about erotic rhetoric in advertising in magazines, it can be concluded that these messages which are assembled visually are extremely persuasive. On the other hand, these researchers were only selected advertisements which include sexual contents that are not related to the products` attributes or usage; but it was found that these ads either implicitly o r explicitly offers the promise of sexual benefits (Liambiase et al, 2003). However, these analyses create more in depth understanding of the messages behind advertising visuals. Some researchers discovered that level of sexuality, in fact, increased over time (Pawlowski, 2007). Reichert (2004) measured the level of sexuality in magazine based on an extension of a research about advertisements in 1983 and 1993; analysed them from 2003 by using Goffmans coding analysis. This coding analysis includes five categories as relative size, function ranking, feminine touch, ritualization of subordination and licenced withdrawal (Goffman, 1976). Findings of the study revealed that women are still portrayed in the same stereotypes and being objectified; however the level of sexuality rose over time. According to Jacobsen (1995), sexual contents are being used more than before to reach consumers. Furthermore, it has been suggested that the degree of nakedness remained at the same level in the ads (Soley at al, 1986), number of models who are objectified sexually in the images increased over time. (Kilbourne (2005) argued that young and beautiful individuals are mostly po rtrayed as sexual objects and especially, young adolescents are exposed to these sexual images through the media. Furthermore, she concluded that it is not possible to measure the effects of these exposures. Particularly, products such as clothing or fragrance are advertised in more sexualised way due to their nature. (Reichert, 2004). 2.3. Research on Advertising and Gender Schroeder (1998) explained that in media images, social psychologists agree that there are differences in gender portrayals. According to Pollock (2001), visual images have a significant part in the creation of gender identities, which may not display the reality. Belkaoui (1976) suggested that previous empirical researches had been very limited with the purpose of portraying the role of women in advertisements and the changes in the view female roles. Similarly, Schroeder (1998) explained that the differences in male and female portrayals and their effects are being subjected to researches recently. In advertising, most of these differences can also affect the level of gender stereotyping of a given country. Although there are no such laws yet, EUs Womens Rights Committee and European Parliament suggested that any kind of gender stereotyping in the media should be banned (Rice, 2012). In addition, media researchers showed their concerns about stereotyping of women previously and som e of them approached to the subject empirically. 2.3.1 Advertisements, Arts and Gender In order to find out the presentation of women in advertisements, Schroeder (1998) analysed the relationship between arts, gender and advertising. He concluded that descriptions are the basic point of interpretation which both arts and advertising includes. It could mean that descriptive images such as a light, genre and subject are the basic point of interpretation. Advertising has also been described as ` aesthetic objects` (Schroeder, 2004). According to Lury (1996), consumption was `aestheticized` through fashion, style and incorporation of arts through the creativity inside the advertising campaigns. In addition, Schroeder (1998) suggested that advertising acquired some methods form art history, to portray the women and highlight the difference between genders. Schroeder (1998) suggested that representation of gender differences in arts involves the nudity, women in captivity, and portrayals of male leaders often with armours. According to Bohm-Duchen (1992), in terms of cultural standards about looks and attractiveness, female body is the main interest. Berger (1972) also highlighted the connection between art and advertisements. There is a similarity between women portrayal in arts and advertising; and Berger (1972) explained this theory by quoting from art history sources. He concluded that the way of seeing women and images which portrays them has not changed since then. Schroeder (1998) agrees Bohm-Duchen by suggesting that women are perceived ` voyeuristically` and being `fantasized`. In addition, women seem to be characterised in a passive way in both art and advertising. Berger (1972) concluded that women are portrayed different than men; the reason is not because of the difference between femininity and masculinity, but the main focus is to be appeal to male audience. It has been concluded that advertising uses many methods from art portray women and mostly, this supports the inequality between ge nders. 2.3.2. Gender Portrayals It has been suggested that gender role portrayals creates a problem when advertisers prefers to portray a woman (Whipple, 1985). According to Pawlowski (2007), advertising demonstrates a persons role in the society, especially when it comes to gender and sex; and depends onto the established representations of gender. In addition, advertising can also play an important role in shaping the perceptions of the society about gender. It was concluded in the study of Courtney and Lockeretzs (1971) about the portrayal of roles of women in women magazines that women have very limited roles in advertisements. Venkatesh (1994) investigated the perspectives of market researchers and customers about women. According to his research, women tend to be viewed as a wife, homemaker, hostess, mother, or a single girl preparatory to these roles (Davis, 1970). Similarly, Rajagopal (2002) explained that woman has one of three roles in their portrayal in advertisements which are not truly `represent women s diversity: sex or beauty symbol, mother and housewife. ` Furthermore, Scanzoni (1977) highlighted other roles of women outside the family; for instance, business woman or professional employee, which can be called social roles, were taken into little or no consideration. On the other hand, it was concluded that women are regularly be associated with two kinds of social representation; desirability and aggressiveness (Umiker-Sebeok 1981). Similar to Schroeder (1998), Linder (2004) have analysed the effects of gender roles in the media and concluded that stereotypes in gender portrayals are still applied in advertising even today. However, this is a startling outcome since there are social and cultural changes about womens status in the society since 1950s. On the other hand, especially womens fashion magazines such as Vogue, these changes have not been affected; since there are significantly higher amount of stereotypical portrayals. Furthermore, Linder (2004) concluded that stereotypical or sexualized representations are the key method of portraying women. `This portrayal of women as inferior and flawed is a necessity for the existence of a womens fashion magazines such as Vogue, which is primarily a means for advertising and selling products that are suggested to be a cure for womens feelings of inferiority and inappropriateness (Linder, 2004). This could justify the enduring stereotypes in womens fashion magazines throughout time. These unrealistic promises may create insecurities and inferiority complex. Goffman (1979) defines the representation of female body in fashion advertisements as `puckish styling` and explaining it as `a sort of body clowning`. However, MacCracken (1993) argues that these advertisements are within a `dominant moral order`. Although an advertisement sells an image or an idea, women should be able to choose what message they would like to give or how they would like to present themselves to the world. One of the criticisms is about the difference in genders portrayal in advertisements. Schroeder (1998) explained that non-verbal behaviours and abilities vary among genders. Gender representation in advertisements has been subjected to several studies. Rajagopal (2002) also studied the effects of advertisements on portraying different gender images. It has been found that there is a significant bias in representation of both genders. According to Milburn, Carney and Ramirez (2001), males are mainly more knowledgeable, active (such as running) and authoritative; o n the other hand females are more likely to be young and dressed in more revealing clothes and not very active as males (such as sitting). Goffman, in his book Gender Advertisement (1979), argued that `women are treated as children` in advertising. He explained that, in order to identify the difference between men and women in advertisements, parent-child relationship should be examined. In advertisements, men tend to be portrayed as the parent whereas women behave as a child. For instance, Goffman (1979) figured that, in ads, a men`s hands portrayed as strongly holding an item and has the power to manipulate it, while women`s hand is just touching the item and not have the full power to control it. Another example is, in many advertisements, women are mentally wandering away under the protection of a male or women appears in finger to mouth position which reminds a children`s behaviour. Another argument is, in magazine advertisements, womens body was shown more frequently than the images of mens body (Hall et al, 1994). Jung (2009) argued that these objectifications of women are connected with the gender stereotypes wh ich come from the womens portrayal in the media. Similar to Courtney and Lockeretz (1971), Goffman (1979) proposed that standards of femininity and masculinity have been created by the help of advertisements and explained the signs of gender stereotypes in advertising: women have less prestigious profession; men are in control of the situations and making eye contact with audiences while women looking at a distance place or a male model whom can protect her or simply drifting mentally; women self-touching herself which shows the female body as gentle and fragile whereas men grasp, shape or product an item. As a result, women seem to be perceived as objects that are desired by men and these stereotypes are emphasized on sexuality. Furthermore, these images of women body exists predominantly in womens fashion magazines (Ferguson et al, 1990). Evidently, there is a difference between womens sexual representation in contrast to men. Nevertheless, the degree of sexuality in womens magazi nes and consumers reaction has barely been studied (Pawlowski, 2007). Richins (1991) analysed the responses of female undergraduate students to models in ads and discovered that women are constantly compare their bodies with models which results in dissatisfaction of their physical experiences. Although, the aim of advertising is to sell the product; products becomes less effective to the desired appearance or audiences are not convinced enough to buy them (Thomas, 2000). Curry (1998) suggested that the ideals of beauty portrayed in the magazines are not attainable and some people think that these portrayals are not realistic. According to Whipple (1985), advertisers tend to ask the question of `What model- product pairings will be most effective in creating favourable consumer attitudes? ` He concluded that the choices are based on the attitude towards the appropriateness of the combinations and previous information about the target segment. As a result, stereotypes become an issue. For instance, men are be portrayed with electronics or automobiles wh ile women are being portrayed with household products (Aireck, 1982). Current studies suggest that female models shown in the advertisements started to embrace male roles such as being powerful and authoritarian (Schroeder, 1998). On the other hand, Stern (1994) discussed that these reversed roles are the result of a strategy, which is showing products more attractive and appeal to men. Moreover, it was indicated that women are more aware of the stereotypes in advertising than men (Odekerken-Schroder et al, 2002). On the other hand, Wortzel and Frisbie (1974) discovered that gender preferences are affected by the functions of a product rather than societies opinion. However, Sciglimpaglia (1979) argues that when womens role in a society is less traditional, criticism towards the current portrayal in advertising is higher. Society members` `self-image, achievement aspiration and self-concept` are influenced by these portrayals in advertisements (Moschis et al, 1998). Myers (1992) associated the ideal body image with the good life image which could drive people to pursue such images whether it is achievable or not. However, Patterson (2002) explained that the reliability of these images as a symbol of femininity is being questioned, if it could be transformed and reconstructed in order to represent the roles. The beauty portrayals have been idealised and exists for al l age demographics. Possibly, teenagers are more easily influenced age demographic and teenagers are possibly the most influenced demographic and older women seem to be kept in the side-line. On the other hand, some campaigns are using more realistic representations and challenging the stereotypes by ` celebrating the diverse, the healthy, the real, and the truly beautiful such as the Dove Campaign for Real Beauty (Patterson, 2006). The Dove ad campaign rejects the conventional beauty stereotypes and instead, shows women in many ages, sizes and shapes. According to Neff (2004), the campaign undermines the basic proposition of decades of beauty-care advertising. The ad campaign portrays average women with variety of images and asking rhetorical questions as wrinkled or wonderful? which is regarded as unattractive in contemporary advertising world. Examples of the ad campaign are shown below. http://1.bp.blogspot.com/-Tuh1CXp_vRM/TzRUfToFpAI/AAAAAAAAAE4/2iLCJqa_bLA/s1600/realcurves1.pnghttp://www.wonderbranding.com/wp-content/uploads/2011/03/dove_wideweb__430x327.jpg Schroeder (2004) concluded that advertising has function of spreading gender roles and setting identities, while Patterson (2002) explains gender as a dominant concept in advertising. Moreover, Myers (1992) suggested that creation and reinforcement of gender identities has been supported by advertising as well as broadcasting them. Similarly to the recent changes in advertising (Dove campaign or advocates in the EU Parliament), it has been suggested that there has been a substantial improvement in emphasizing womans expanding role as a working member of society (Wagner, 1973); especially with the influence of womens movement in the American society (Venkatesh, 1980). Especially in demographically varied womens magazines, higher female employments resulted in changes in the portrayal of women such as more professional, independent and confident images (Chafetz et al, 1993). As a result, it can be concluded that increasing number of women

Money Supply and Inflation Essay -- Economy, Macroeconomics

Money Supply plays an important role in macroeconomic analysis, especially in selecting an appropriate monetary and fiscal policy. Considerably, I am yet to come across theoretical work that has been done on this topic (analysis money supply and its impact on other variable i.e. inflation, interest rate, real GDP and nominal GDP). However some other topics similar to this one have been done by AL-SHARKAS, Adel, where he uses the same technique and models on the topic ‘out put response to shocks to interest rate, inflation and stock returns. His work investigates the relationship between the Jordanian output and other macroeconomics variables such as inflation, interest rate and stock returns. His paper employs the VAR approach method of Lee (1992) to analyze the relation and dynamic interaction among variables. The IRF and the FEVD from the VAR model are computed in order to investigate interrelationships within the system. The empirical results indicate that Interest rate and inflation are weakly negatively correlated and real stock returns and inflation is very weakly positively correlated for all leads and lags are negatively associated. Furthermore, the response of output (IPG) to shocks in stock returns (R1) is strongly positive up to the first 6 periods and after which the effect almost dies. This indicates that the relationship between stocks returns (R1) and real activity (IPG) is positive and inflation has a negative impact on IPG (Adel A. Al-Sharkas 2004). MONEY SUPPLY GROWTH AND MACROECONOMIC CONVERGENCE IN ECOWAS by WEST AFRICAN MONETARY AGENCY (WAMA) is a writes up similar to this topic. Where the relationship between money supply major macroeconomic indicator where investigated for countries in West Africa includi... ...mploys the VAR approach method of Lee (1992) to analyze the relation and dynamic interaction among variables. The IRF and the FEVD from the VAR model are computed in order to investigate interrelationships between money supply shocks and inflation the system. the empirical relations based on the VAR test conducted for the period 1990 to 2009 show that, Money supply and inflation are weakly positively correlated, Money supply and interest rates are very weakly and negatively correlated, Money supply and real GDP are strongly positively correlated, Money supply and nominal GDP are very strongly negatively correlated. Furthermore, the response of inflation to shocks in money supply is very weakly positive or has no effect since it is constant through out. This indicates that the relationship between money supply and inflation is not too significant.

Burglary Prevention Program Essay

Type of Research Design   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The research is looking forward to adopt the Quantitative Tradition of research.   The Quantitative Tradition of Research employs the method that is based on testing of theories. In addition, such also uses measurement of numbers and statistical analysis. The idea behind quantitative research is often to ascertain that a generalized theory or the prediction of a theory will be confirmed by using a statistical method.   Initially, quantitative research starts with the hypothesis and the theories that require being tested (Benz and Newman, 1998). The approach of quantitative research includes the use of formal and generally recognized instruments. In most instances, quantitative research conducts studies with an underlying expectation that a consensus would be arrived at.   As such, quantitative research usually aims to conclude a predictable generalization, and a causal explanation(Benz and Newman, 1998). Quantitative research also studies controlled and manipulated the participants on experiments and puts immense emphasis on deduction and analysis; as the goal of the aforementioned is to establish consensus by reducing data to numerical indications.   In effect of this, it could be significantly noted that the goal of quantitative research is the determination a given prediction, as the aforementioned seeks to know if certain generalizations could be verified or confirmed. In general, the quantitative methodology assumes that there is an objective reality which is independent of the person doing the research, it also takes the position that the subject of study can be done in an objective manner. The researcher must maintain independence from the research object. And the research is not expected to be value affected as the researcher must make sure that he or she does not become a part of the research (Benz and Newman, 1998) . The quantitative methodology tests cause and effect by using deductive logic. When done correctly a quantitative research will be able to predict, and explain the theory in question (Benz and Newman, 1998). Type of Sampling   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Sampling is the process of identifying the respondents for a particular research in order to attain the data that is necessary for a particular study. Such is also relevant in order to avoid the difficulty of administering the survey on an entire population (Ghauri et al, 1995).   Ã‚  According to Aaker et al (1995) research should cater to a target population that has all the necessary information for the research such as sampling elements, sampling units, and area of coverage.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The research is looking forward to adopt a Cluster Sampling procedure from a number of participants from various police departments who have adopted the burglary prevention that is similar to the Burglary Prevention Program employed by the chief of police in the author’s respective state. Cluster sampling is the process wherein the respondents are chosen in clusters such as police departments in various cities and/or   states using the same burglary prevention and the likes.   This type of sampling is advantageous to save traveling time and cist reduction.   It is also convenient in order to find a good number of participants who since the aforementioned are grouped into clusters (Ghauri et al, 2000). Units of Sampling to be Employed   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Determining the sample size for the survey is very relevant because much of the validity of the quantitative data of the research rests upon it. For the purpose of this part of the research, the research will be focusing on the sample size’s confidence interval and confidence level.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The confidence interval is the plus-or-minus figure that determined the confidence results of a particular study. For the purpose of this research, the projected confidence interval is plus or minus 1.75 on a 95% confidence level and a 120 population size.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   On the other hand, the confidence level tells the percentage on how the results of the study could be sure. Often times, the confidence level is expressed in percentage and tells how frequently the population on the study would pick an answer that is within the confidence interval. For the purpose of this study, the author used the 95% confidence level which is most used confidence level among researches (Benz and Newman, 1998).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   As such, in analyzing the data for the survey, the research will have to look into a 95% confidence with a plus or minus 1.75 intervals. The wider that the confidence level that the research has to work on, the more certain as well that the population response would be more or less within that range.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   For the purpose of the research, the following formula will be used for the Sample Size (Benz and Newman, 1998). ss = z2 * (p) * (1-p) _________________ c2 Where as: ss= the minimum sample size z = z value (e.g. 1.96 for 95% confidence level) p = percentage picking a choice, expressed as decimal (.5 used for sample size needed) c = confidence interval, expressed as decimal (e.g., .04 =  ±4) There are three major factors that would affect the confidence intervals, these are the sample size, percentage and the population size.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   A huge sample size would make the results of the research mirror exactly that of the population. This implies that a for every confidence level, a huge sample size reflects a more small confidence interval. Albeit it should be noted that the relationship between them is not linear that if one would double the sample size, such would also make the confidence interval go up (Benz and Newman, 1998).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The percentage of a particular response from the survey also is a determinant for accuracy. For instance if a particular response says 51%, therefore it implies that there is a 49% chance of the responses being erroneous. However if the response rates reveal a 99% positive response versus a 1% negative response, there would be no significant difference at all (Benz and Newman, 1998).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The population size also matters when one is studying a segment of population that is relatively small such as those from the specific hotels being studied. On the other hand, if a research would be conducting a study from a very huge population, like for instance 500,000 or more, the size of the sample a sample size that is close to that exact number does not appear to be that relevant (Benz and Newman, 1998). Reliability and Validity   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The study’s reliability and validity go hand in hand as patterns of measurement depend on both the dependent and independent variables (Zikmund, 1994). Reliability primarily focuses on the internal consistency and the repeatability of the variables within the research. On the other hand, validity centers on the correctness and appropriateness of the question that one intends to measure (Ghauri et al, 1995). According to Chisnall (1997), validity is generally considered and established through the relationship of the instrument to the content, criterion or construct that it attempts to measure. A lack of validity can lead to incorrect conclusion. Analysis of Data   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   For the purpose of the survey, the data that will be gathered will be analyzed using the SPSS Software. SPSS (Statistical Products and Service Solutions) is a powerful, easy to use statistical package designed in a Windows environment, which enabled researchers to tap into various options of interpreting data (Griego and Morgan, 2000, p. 2). SPSS has been viewed as the premiere statistical software that are primarily being used to interpret quantitative research results due to its ease of use, technical support, ease of installation, scope of capabilities, user interface, graphical components, and so forth (Hilbe, 2005, p. 68).   Independent and Dependent Variables Independent Variable   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The independent variable is the causal factor that shapes or determines the dependent variable.   This type of variable is subjected to arbitrary change that is necessary in order to test the results of a particular test (Crown, 1998). The independent variable for this research is the effectiveness of the Burglary Prevention Program. Dependent Variables   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Dependent variables are is a variable that depends on the independent variable for change.   It is also known as the criterion variable (Crown, 1998). The dependent variables of the research are risk management strategies employed by a particular department such as proper identification of criminal vulnerability areas, use of effective detection alarms, and employee training. Data Collection The researcher will collect data based on primary and secondary methods. Secondary Data Collection   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Ghaury et al (1995) emphasized the importance of secondary data collection most especially through desk or library research. The review of related literature provided a scholarly perspective on the subject matter and at the same time made the researcher aware of both previous and contemporary research on the subject matter.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The data collection for secondary sources will be lifted from Questia Media America, an on-line Research Library and EBSCO Host with a special emphasis on literatures from London. Primary Data Collection   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   For the primary data collection, the researcher will be focusing on getting the data that are exactly needed for the research. With prior consideration on the objectives and the literature that will be collected by the researcher, a   seven-point survey will be formulated. Surveys  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The primary data that the research will use will be lifted based on distributing the questionnaires and survey forms through snail mail, e-mail, telephone conversation and personal interactions.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   According to Ritchie & Goeldner (1994) the process of telephone interview or survey for that matter includes conversing with an interviewee through the use of a telephone, rather than do it in person. In some ways, it could be said that a telephone survey is more preferred than a personal survey because it is relatively faster and could have prevented administrative problems. In addition with these, telephone surveys are relatively more cost effective and have the capability to reach those individuals that could not be reached locally. Although this method appears to be very cost effective,   it also proved to be impersonal in nature.   One major reason is the interviewer’s failure to see the exact reaction of the respondents on certain questions. .   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   On the other hand, Chisnall (1997) said that the process of mailing questionnaires include the use of mailing a set of questions to a certain sample population. Such a method could be said to be also relatively cheaper and assures anonymity and confidentiality. Such a method is also preferred when the respondents for the study are located in various locations and a phone interview appears to be not possible. Also, a mailed questionnaire could allow the respondents answer to the questions at their convenience; albeit, it could be significantly noted that it has also been perceived that there is a relatively low response rate on questionnaires. It is said by Chisnall (1977) that a 30% return of questionnaires is already relevant. In addition with this, it could be possible that the respondents might not have understood the questions in the survey form, and a discrepancy could also show in the results. Finally, similar to telephone interviews, the interviewer could also not see the body languages of the interviewee. Justification of the Selected Method   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   For the purpose of this research, the author will be conducting a pen and paper measurement survey that was sent via e-mail, mail, and personal administered basis. The respondents need to answer question based on a Likert Type Scale which ranks responses in seven different levels: Highly Agree, Agree, Somewhat Agree, Neutral, Somewhat Disagree, Disagree, Highly Disagree and Not Applicable. Whenever applicable, the questionnaires will be asked to be answered on a personal basis in order to avoid errors and discrepancy on the results.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The self-administered questionnaires offered a higher response rate and are also relatively cost effective (Bryman, 1992). Foremost of its advantage rests on the notion that the process of data gathering could be more personal and also the researcher could have clarify certain notions that could be unclear on the survey form. However, one distinct disadvantage of such a method is the difficulty of administrating the survey to multiple respondents all at the same time. In addition, the self-administered data gathering could be very time consuming as well.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Due to the time constraints and the monetary concerns that the research might post, the author perceived that it would be more effective for the survey to be administered on a personal or electronic basis, such as the e-mail. Whenever applicable, questionnaires will be also mailed. Questionnaire Design The questionnaire will be made in a manner that will promote a detailed, precise and logical construction of close-ended question. In addition with this, the questions will also be made in accordance with the hypotheses and the objectives of the research (Oppenheim, 1992).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The questions will be formulated using a 7-Point Likert Type Scale and will be Close-Ended in Nature. Such is relevant so that respondents would only have to encircle the designated number of their corresponding responses (Oppenhein, 1992). In addition with this, close-ended questions are very easy to answer and could enable the researcher create a summated value that could be use for data analysis. Ethical Considerations in Research   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   To be ethical is to conform to accepted professional practices (Bailey, 1994, p. 454).   Utmost on the ethical considerations that this research will focus on is the notion of Informed Consent.   Informed consent is the process wherein respondents are made fully aware of the purpose of the study, possible dangers, and also the credentials of the researchers.   As such, in doing a survey, it is often the case that there is an introductory statement that will accompany the said questionnaire. The aforementioned are relevant in order to induce individuals to participate in a study in a voluntary manner.   For the purpose of the study, the researcher will be providing the respondents with an introductory statement that will accompany their questionnaire.  Ã‚   After reading such, the probable respondents will decide if they wanted to participate in the study or not.   This is very important in order to prevent duress and probable respondents would participate in the study on their own free will.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It has also been pointed out by Bailey (1994) that sampling could also pose some issues in research as they could have pose privacy issues.   It could be the case that on the course of primary data gathering upon 120 respondents in various police departments, and the respondents felt that there are a number of questions that appears to be invading their privacy, then it could be the case that such an issue could pose a problem in terms of not only the ethical considerations among the respondents but also the validity of the data to gathered as respondents may not choose to answer truthfully such an answer. In the nature of this research, the issue would be a matter of program effectiveness on burglary security.   As such, the research would be cautious to questions that would require respondents to reveal personal information and also specific experiences that could place the respondent in a disposition of inconvenience.  Ã‚   As such it is also then part of the proposed methodology for the study , the anonymity of the respondents.   The responses of the participants will be kept confidential and will only be used for the purpose of the study.       References Aaker, D. A. and Day G. S. 1990. Marketing Research, 4ed. Singapore: John Wiley & Sons. Bailey K. 1994, Methods of Social Research. New York, New York: The Free Press. Benz C. and Newman I, 1998. Qualitative-Quantitative Research Methodology: Exploring the Interactive Continuum. Carbondale, IL: Southern Illinois University Press. Chisnall P. M., 1997. Marketing Research, 5ed., Berkshire: McGraw-Hill. Crown W. 1998.   Statistical Models for the Social and Behavioral Sciences Multiple Regression and Limited-Dependent Variable Models. Westport, CT: Praeger Publishers. Ghauri, P., Gronhaug, K. and Kristianslund, I., 1995. Research Methods In Business Griego O. and Morgan G. (2000). SPSS for Windows: An Introduction to Use and Interpretation in Research. Mahwah, NJ: Lawrence Erlbaum Associates. Studies: A Practical Guide. Great Britain: Prentice Hall. Hilbe J. , 2005. A Review of SPSS 12.01, Part 2. The American Statistician 58 (2), pp. Oppenhein, A. N,, 1992. Questionnaire Design Interviewing and Attitude Measurement. London: Pinter. Ritchie B. and Goeldner C. R., 1994. Travel, Tourism and Hotel Researcher. New York: Wiley and Sons, Inc. Zikmund, G. W., 1994. Exploring Marketing Research. Dryden

Definition of Algorithm in Mathematics

Definition of Algorithm in Mathematics An algorithm in mathematics is a procedure, a description of a set of steps that can be used to solve a mathematical computation: but they are much more common than that today. Algorithms are used in many branches of science (and everyday life for that matter), but perhaps the most common example is that step-by-step procedure used in long division. The process of resolving a problem in such as what is 73 divided by 3 could be described by the following algorithm: How many times does 3 go into 7?The answer is 2How many are left over? 1Put the 1(ten) in front of the 3.How many times does 3 go into 13?The answer is 4 with a remainder of one.And of course, the answer is 24 with a remainder of 1. The step by step procedure described above is called a long division algorithm. Why Algorithms? While the description above might sound a bit detailed and fussy, algorithms are all about finding efficient ways to do the math. As the anonymous mathematician says, Mathematicians are lazy so they are always looking for shortcuts. Algorithms are for finding those shortcuts. A baseline algorithm for multiplication, for example, might be simply adding the same number over and over again. So, 3,546 times 5 could be described in four steps: How much is 3546 plus 3546? 7092How much is 7092 plus 3546? 10638How much is 10638 plus 3546? 14184How much is 14184 plus 3546? 17730 Five times 3,546 is 17,730. But 3,546 multiplied by 654 would take 653 steps. Who wants to keep adding a number over and over again? There are a set of multiplication algorithms for that; the one you choose would depend on how large your number is. An algorithm is usually the most efficient (not always) way to do the math. Common Algebraic Examples FOIL (First, Outside, Inside, Last) is an algorithm used in algebra that is used in multiplying polynomials: the student remembers to solve a polynomial expression in the correct order: To resolve (4x 6)(x 2), the FOIL algorithm would be: Multiply the first terms in the parenthesis (4x times x 4x2)Multiply the two terms on the outside (4x times 2 8x)Multiply the inside terms (6 times x 6x)Multiply the last terms (6 times 2 12)Add all the results together to get 4x2 14x 12) BEDMAS (Brackets, Exponents, Division, Multiplication, Addition and Subtraction.) is another useful set of steps and is also considered a formula. The BEDMAS method refers to a way to order a set of mathematical operations. Teaching Algorithms Algorithms have an important place in any mathematics curriculum. Age-old strategies involve rote memorization of ancient algorithms; but modern teachers have also begun to develop curriculum over the years to effectively teach the idea of algorithms, that there are multiple ways of resolving complex issues by breaking them into a set of procedural steps. Allowing a child to creatively invent ways of resolving problems is known as developing algorithmic thinking. When teachers watch students do their math, a great question to pose to them is Can you think of a shorter way to do that? Allowing children to create their own methods to resolve issues stretches their thinking and analytical skills. Outside of Math Learning how to operationalize procedures to make them more efficient is an important skill in many fields of endeavor. Computer science continually improves upon arithmetic and algebraic equations to make computers run more efficiently; but so do chefs, who continually improve their processes to make the best recipe for making a lentil soup or a pecan pie. Other examples include online dating, where the user fills out a form about his or her preferences and characteristics, and an algorithm uses those choices to pick a perfect potential mate. Computer video games use algorithms to tell a story: the user makes a decision, and the computer bases the next steps on that decision. GPS systems use algorithms to balance readings from several satellites to identify your exact location and the best route for your SUV. Google uses an algorithm based on your searches to push appropriate advertising in your direction. Some writers today are even calling the 21st century the Age of Algorithms. They are today a way to cope with the massive amounts of data we are generating daily. Sources and Further Reading Curcio, Frances R., and Sydney L. Schwartz. There Are No Algorithms for Teaching Algorithms. Teaching Children Mathematics 5.1 (1998): 26-30. Print.Morley, Arthur. Teaching and Learning Algorithms. For the Learning of Mathematics 2.2 (1981): 50-51. Print.Rainie, Lee, and Janna Anderson. Code-Dependent: Pros and Cons of the Algorithm Age. Internet and Technology. Pew Research Center 2017. Web. Accessed January 27, 2018.

Vinegar (Acetic Acid) Molecular and Structural Formula

Vinegar (Acetic Acid) Molecular and Structural Formula Vinegar is a naturally-occurring liquid that contains many chemicals, so you cant just write a simple formula for it. It is approximately 5-20% acetic acid in water. So, there are actually two main chemical formulas involved. The molecular formula for water is H2O. The structural formula for acetic acid is CH3COOH. Vinegar is considered a type of weak acid. Although it has an extremely low pH value, the acetic acid doesnt completely dissociate in water. The other chemicals in vinegar depend on its source. Vinegar is made from the fermentation of ethanol (grain alcohol) by bacteria from the  family Acetobacteraceae.  Many types of vinegar include added flavorings, such as sugar, malt, or caramel. Apple cider vinegar is made from fermented apple juice, beer cider from beer, cane vinegar from sugar cane, and  balsamic vinegar comes from white Trebbiano grapes with a final step of storage in special wooden casks. Many other types of vinegar are available. Distilled vinegar isnt actually distilled. What the name means is that the vinegar came  from the fermentation of distilled alcohol. The resulting vinegar typically has a pH of around 2.6 and consists of 5-8% acetic acid. Characteristics and Uses of Vinegar Vinegar is used in cooking and cleaning, among other purposes. The acid tenderizes meat, dissolves mineral build-up from glass and tile, and removes the oxide residue from steel, brass, and bronze. The low pH gives it bactericidal activity. The acidity is used in baking to react with alkaline leavening agents. The acid-base reaction produces carbon dioxide gas bubbles that cause baked goods to rise. One interesting quality is that vinegar can kill drug-resistant tuberculosis bacteria. Like other acids, vinegar can attack tooth enamel, leading to decay and sensitive teeth. Typically, household vinegar is about 5% acid. Vinegar that contains 10% acetic acid or a high concentration is corrosive. It can cause chemical burns and should be handled carefully. Mother of Vinegar and Vinegar Eels Upon opening, vinegar may start to develop a sort of slime called mother of vinegar that consists of acetic acid bacteria and cellulose. Although it isnt appetizing, mother of vinegar is harmless. It may be easily removed by filter the vinegar through a coffee filter, although it poses no danger and may be left alone. It occurs when the acetic acid bacteria use oxygen from the air to convert remaining alcohol into acetic acid. Vinegar eels (Turbatrix aceti)  are a type of nematode that feeds off of mother of vinegar. The worms may be found in opened or unfiltered vinegar. They are harmless and not parasitic, however, they arent particularly appetizing, so many manufacturers filter and pasteurize vinegar before bottling it. This kills the live acetic acid bacteria and yeast in the product, reducing the chance that mother of vinegar will form. So, unfiltered or unpasteurized vinegar may get eels, but they are rare in unopened, bottled vinegar. As with mother of vinegar, nematodes can be removed using a coffee filter.

Critically review literature relating to leadership styles for your Essay

Critically review literature relating to leadership styles for your own nation and two other nations of your choice, considering - Essay Example This is due to the fact that such differences influence how employees view their leaders, the kind of attitude they have towards work, their expectations, as well as other significant issues. Leadership across cultures therefore calls for cultural adaptability on the part of managers, since managerial work gets more complex across cultures. According to Deal and Prince, â€Å"cultural adaptability is the willingness and ability to recognise, understand, and work effectively across cultures† (2011, n.p.). Cultural adaptability therefore supports that despite the fact that management across cultures is a complex task, success can be attained through satisfaction of the diverse employees, achievement of goals, and completion of tasks. Managers who want to be successful in a global environment are therefore called to embrace cultural adaptability as a value. This paper reviews leadership across Thailand, the United Kingdom (UK), and Germany focussing on how managers from Thailand may need to change their leadership style, when working in subsidiaries in the United Kingdom and Germany. ... rs, Nardon, and Sanchez-Runde point out that the challenges faced by managers leading in a multicultural environment include lack of clarity on which culture to follow and maintain, the challenge of coming across many cultures within a short time making it difficult to learn about them due to time constraints, and the event of multicultural encounters taking place virtually through video conferencing and computers rather than through physical interactions (2013). Lack of clarity on which culture to embrace mostly takes place if an international project team, comprises of individuals from different cultures. Melkman and Trotman also support that â€Å"in large multi-national companies, young managers will often find themselves working in virtual teams with colleagues from all over the world, sometimes without ever meeting face to face† (2005, p. 4). This makes it difficult for these managers to discuss what each one of them believes are the roles of a leader and come to an agre eable conclusion, as well as how to measure success and a range of other essential factors. In addition, Melkman and Trotman point out communication is also a challenge (2005). According to Biech, â€Å"communication in a multicultural setting is much more complex and can result in inefficiencies† (2011, n.p.). Complexity in communication increases greatly when a team and customers are dispersed within different geographical regions. Deal and Prince assert that despite the fact that it is impossible for managers to exactly know how different people in different places behave, they should possess cultural adaptability skills (2011). Bhattacharyya supports this point when he asserts that at any time that managers of a certain company are need to travel and work in a culturally different country â€Å"it

EU law Essay Example | Topics and Well Written Essays - 2250 words

EU law - Essay Example Again, Article 226 of the EC Treaty lays down that a Member State has been unable to perform a directive as stipulated under this treaty, it shall forward its reasoning after giving the accountable State an opportunity to submit its opinions on such directives. However, â€Å"If the State concerned does not comply with the opinion within the period laid down by the Commission, the latter may bring the matter before the Court of Justice.† (Treaty Establishing The European Atomic Energy Community (E.A.E.C-Euratom) Title Three- Provision Governing The Institutions, Chapter 1: The Institutions Of The Community, Section IV, The Court Of Justice, Article 141). Therefore, under EU laws it is possible for a party to â€Å"lodge a complaint with the Commission against a Member State for any measure (law, regulation or administrative action) or practice attributable to a Member State which they consider incompatible with a provision or a principle of Community law.† Conditions of a direct effect of directives: Therefore considering the First part of the question, it could be well within the prerogatives of EU laws for the members of the gardening club (directly affected) and the local residents (indirectly affected) to bring an action against UK government for violation of deemed European Commission directives. According to conditions of a direct effect of directives, the clauses of the wordings need to be clear and cogent. This has been satisfied by Directives 2006/2001 (Chemical ABC) and Directives 2006/2002(Chemical XYZ)